A dMeasure client has a web site service that provides their customers with an opportunity to quote for and purchase insurance online. They were undergoing a major site upgrade and needed to ensure that the redeveloped site was going to improve the overall process for their customers.

By setting up the same dMeasure testing on both the existing and new sites they were able to run side by side comparisons of:

• Page size vs response times
• Overall response times
• Impact of new and repeat visitors
• Error detection

The results provided them with invaluable insights into how their new web site was going to perform for their customers before release. In one instance they were able to identify that the size of a particular graphic was too great which, in turn, was impacting the overall page delivery time. By reducing the size of the graphic they were able to reduce associated response times considerably.

By making use of dMeasure in this situation, the client could guarantee that the new service was an improvement on the previous enabling them to release it with confidence to their client base.